This company could turn the wind farming industry upside down.

There’s a founder that created a wind turbine at 1/10th of the cost, and 1/4th of the size of a traditional turbine.

His name? Robert Lumley.

His death stare might be enough to tell you how crazy he is about wind energy.

Lumley started his career in 1985 as an analyst at Morgan Stanley.

He founded his company, Airloom Energy in 2014. He may have been working on creating wind energy solutions since the early 90s.

Problem: Modern forms of wind energy take up a lot of space. It’s awful to maintain. It sucks to transport parts. It costs a LOT of money upfront.

Airloom has created a new turbine that might revolutionize wind energy as we know it.

How does it work? The wind pushes the Airloom turbine's set of “wings” on a circular track. The spin that’s caused by the wind generates electricity.

The science is similar with traditional turbines. When we make more energy from wind turbines, we end up making them bigger. They aren’t any more effective, since they cost more to produce, move, and maintain.

What makes Airloom’s solution better than traditional turbines is the oval track. Lumley decided that we don't need a large turbine with 3 wings to capture energy. He decided to make technology that has a smaller design and more wings.

This alternative is much smaller. It’s cheaper. It creates more energy for the cost. It fits in a tractor trailer. It can be manufactured quicker.

The Numbers (as of 2021):

• Product Cost: A reduction of $0.76/W (or 89%) from the initial cost per watt to the average turbine. The average difference is about $1.88M per turbine.

• Wind Farm Cost: A reduction of $1.04/W (or 83%) from the initial cost per watt to the average wind farm. The average difference is about $19M per farm.

• Levelized Cost of Energy (LCOE): A reduction of $0.025/kWh (or 66%) from the average lifetime cost per kilowatt.

Using Airloom as a source of energy is a no-brainer for new wind farms moving forward.

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That’s it for today. Here’s the link to Airloom if you’d like to learn more.